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Competition
in the graphic arts industry has never been more fierce and
profit margins are always under attack, thus new profit opportunities
opened by Fastbind are essential for the forward looking business.
Pressure
for shorter and shorter run lengths mean offset printers face
strong competition from the flexibility of copy shops &
publishers face problems finding a local printer with economical,
short-run binding equipment. The traditional lines between
publishers, printing houses and copyshops are getting more
and more blurred and short run capacity is becoming more important
in all areas of the industry.
Most existing
Fastbind users in this industry already have alternative long
run equipment but purchase Fastbind for their short run requirements.
After a short time they often find themselves using Fastbind
on longer and longer runs due to it's ease of use and the
quality and durability of the binding process.
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